What can email marketing learn from Twitter, blogs and other social media channels?

I read an interesting article on econsultancy about learnings from social sites..and in conclusion here it is,

-Keep it short

-Keep it relevant

-Keep it regular

-Should you keep unsubscribe link at the top or at the bottom of email? You decide but personally I would have it at the bottom.  If your not spamming the customer’s  with irrelevant content then there should be no reason for subscribers to use it.  I would instead use the space at the top for more important info..

For more info click below:

http://econsultancy.com/blog/4451-what-can-email-marketing-learn-from-twitter-blogs-and-other-social-media-channels-2

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s