Do you measure email campaign performance for each domain?

Ok so we all measure campaign performance like delivery rates, open rates, click throughs, unsubs etc… but have you ever digged deeper into your stats to see what it looks like via each domain?

Group your campaign results via each domain like your Gmail mail, yahoo, hotmail etc… you will find your results vary for each domain.  Are some domain users like gmail or yahoo more receptive to your campaigns then others?

Next time measure your campaign stats across each domain and you will find interesting results.


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